MARVEL COMICS: THE UNTOLD STORY
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"A WILD-RIDE ACCOUNT" —The Hollywood Reporter
"EPIC" —The New York Times
"INDISPENSABLE" —Los Angeles Times
"DEFINITIVE" —The Wall Street Journal
"SCINTILLATING" —Publishers Weekly
“FASCINATING” —GQ
"AUTHORITATIVE" —Kirkus Reviews
"GRIPPING" —Rolling Stone
"PRICELESS" —Booklist
"A MUST FOR ANY SUPERHERO OR POP-CULTURE FAN" —NY Post
"ESSENTIAL" —The Daily Beast
"A SUPERPOWERED MUST-READ" —USA Today
"REVELATORY" —The Miami Herald
"AS FULL OF COLORFUL CHARACTERS, TRAGIC REVERSALS AND UNLIKELY PLOT TWISTS AS ANY BOOK IN THE MARVEL CANON" —Newsday
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“I remember the straw that broke the camel’s back. I had drawn a double-page spread in one of the Strange Tales sequences featuring Nick Fury on trial by Baron Strucker and the agents of HYDRA. I had something like a hundred figures in the background, all individual figures. I wrote a note to the colorist, Stan Goldberg, saying, “Stan, color all these men individually.” Stan would probably put a sheet of blue over the whole thing, and that seemed criminal, because—although it might look good—after all I had done all that work putting in all those figures, I didn’t want them all obliterated.
I took the story up to Marvel, and Stan looked at it and said, “I’ve had it, Steranko. Do it yourself. Take it away. I never want to see you again; just take the stuff away and color it yourself.” So I started coloring all my material at that time, at $2.00 per page; later it went to $3 per page. I could only color about ten pages a day, so you can see I was losing a lot of money. I could have just been penciling for two or three times as much; but the strip emerged a more perfect marriage of concepts as a result. So I was willing to take less money, by using that time to color and thereby make the story come out better.”
—Jim Steranko to George Olshevsky, 1977
Splash page from MODELING WITH MILLIE #50 by Stan Goldberg.
“Folk-Rock Fun House”!
THE CAT #3, April 1973. Art by Paty and Bill Everett. Words by Linda Fite. Colors by Stan Goldberg. Lettering by Jean Izzo.
Groovy Get-Ups For Toni. From Millie the Model #201, April 1973. Art by Stan Goldberg.
From a 1969 X-MEN letters column, here’s a revelatory glimpse into who was coloring the artwork in Marvel’s comics.
From Millie the Model #107, March 1962. Art by Stan Goldberg. Words by Stan Lee.
Adventure into Fear #19, December 1973. Art by Val Mayerik and Sal Trapani. Words by Steve Gerber. Colors by Stan Goldberg. Lettering by Artie Simek.
“If all goes well, we’ll return in twenty-four hours!”
Fantastic Four #19. Art by Jack Kirby and Dick Ayers. Colors by Stan Goldberg. Words by Stan Lee.
Millie the Model #107, March 1962. Art by Stan Goldberg. Words by Stan Lee.
