When Harras and writer Louise Simonson suggested other names, Liefeld took a page from the playbook of his new friend McFarlane, and stood his ground. “Bob said, ‘Let’s call him Quentin,’” Liefeld recalled. “I said, ‘Yucch!’ I had already put ‘Cable’ down as his name on the sketches. Then, in Louise’s plot, after being told his name was Cable, he was called Commander X throughout. I said, ‘If this guy is called Commander X, I want nothing to do with it.’ That seemed ridiculous to me.” Harras gave Liefeld his way.
The issue of New Mutants that introduced Cable—he wielded a giant gun; the New Mutants were depicted in crosshairs—was an instant hit, and marked a sudden turnaround for the title’s sales. But it was the beginning of the end for Simonson, who suddenly felt expendable. As Liefeld’s illustrations of muscles and artillery became more outrageous, as backgrounds disappeared and reappeared, as he discarded 180-degree rules, the readership only grew. Liefeld “would do square windows on the outside of the building, but round ones when you cut inside the building,” complained Simonson. “It took me about six months to figure out that Rob really wasn’t interested in the stories at all. He just wanted to do what he wanted to do, which was cool drawings of people posing in their costumes that would then sell for lots of money.”
Text from Marvel Comics: The Untold Story